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Amazon has stepped it up for Day 2 of its biggest sale of the year. Here are the best Prime Day deals, period. |

Amazon has stepped it up for Day 2 of its biggest sale of the year. Here are the best Prime Day deals, period.

Amazon’s yearly retail holiday — Prime Day— has grown in scope over the last four years, offering bigger and better discounts than even those of Black Friday, a holiday best immortalized in nightly news clippings of people getting punched over impossibly cheap plasma TVs.

For 2018, the Prime Day deals are better than ever— and so is the invisible competition of the 100 million+ Prime users eligible for those discounts.

Amazon’s site crashed within minutes of kicking off Prime Day 2018— and took a surprisingly long time to cope with its traffic thereafter. For those of us who view Amazon as the internet’s equivalent of the unsinkable Titanic, this came both as a shock and an irritant, likely losing Amazon millions in sales.

Thankfully, if you couldn’t get to the best deals yesterday, rest easy since almost no one else could either. While some things have sold out — and we’re updating as fast as we can to reflect this below — most of the best value deals are still available.

Now through July 17, shop the master list below for the best deals with zero legwork of combing through thousands of deals yourself.

We’ve covered all the categories of interest: tech, home and kitchen, travel, and back-to-school necessities. We’ll be updating this on a rolling basis, so you may want to bookmark and check back in when you’re ready to shop. And as a reminder, you need to be a Prime member to take advantage of these deals. Sign up here for a free 30-day trial to get access to everything now.

This is our cheat sheet to the 25 best Prime Day deals of 2018. You can keep scrolling to check out our full list:

Click to go to: Amazon device and service deals | Laptop, tablet, and computer deals | Printer, computer monitor, and computer accessory deals | TV, projector, and media streamer deals | Speaker and soundbar deals | Game console, gaming PC, and video game deals | Smart home deals | Smartphone and phone accessories deals | Fitbit and smartwatch deals | Headphones deals | Car tech deals | Camera deals | Under-$100 tech deals | Under-$50 tech deals | Under-$25 tech deals | Kitchen and appliance deals | Mattress, sheets, and pillow deals | Vacuum deals | AC, air purifier, and fan deals | Furniture and lighting deals | Home improvement deals | Beauty, skin care, and oral care deals | Men’s, women’s, and kids fashion deals | Pet deals | Travel and luggage deals | Outdoors and camping deals | Baby deals | Back-to-school deals | Sports and fitness deals | Competing Prime Day deals at Best Buy, Nordstrom, eBay, and more stores

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