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April Cornell ramps up distribution via new partnerships |

April Cornell ramps up distribution via new partnerships

Burlington, Vt. – Table linens, kitchen textiles and accessories designer April Cornell has joined forces with two women-run sales organizations to broaden her product reach.

She recently partnered with andSales and Werner Frank, which together will work to enhance her distribution across 16 key states.


The territory covered by andSales includes Ohio, Indiana, Michigan, Illinois, Missouri, Kansas, Nebraska, South Dakota and North Dakota.

Werner Frank’s region encompasses Florida, Alabama, Georgia, South Carolina, North Carolina, Tennessee and Kentucky.

Both sales organizations are charged with bringing Cornell’s signature floral prints into boutique shops and other key retail channels as well as pursuing custom and private label development opportunities.

“We are thrilled to partner with these organizations because they represent what we work toward everyday – genuine connections with customers and a business model based on both of us being successful,” said Cornell, who founded her company in 1975.

“Both Jessie Frank [principal of Werner Frank] and Jeanne Clair [principal of andSales] are talented women running their own organizations based on, in huge part, their integrity and good values,” she added.

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