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Invites Owners to Elevate Everything |

Invites Owners to Elevate Everything

LOUISVILLE, Ky.–(BUSINESS WIRE)–For those who hold even their home appliances to the highest standards,
Monogram® announces a new campaign to Elevate Everything™ in
the kitchen and beyond. With a portfolio of ultra-premium appliances,
this bold, yet refined, brand aims to exceed expectations in every
product detail, because Monogram doesn’t cut corners—it polishes them to
seamless perfection.

Including topline ranges, refrigerators, ovens, dishwashers and more,
Monogram offerings are defined by purposeful design and exceptional
craftsmanship, and are complemented by one-of-a-kind creations to
amplify owners’ culinary ambitions.


And now, by partnering with some of the world’s most talented artisans,
Monogram is creating a stunning selection of innovations that are truly
unique to their category.

In the kitchen with Zac Posen

As part of a new collaboration with Monogram, global fashion designer
and cookbook author Zac Posen will design a Column refrigerator panel.
This high-fashion accent piece created by Posen adds an element of
intrigue to premium décor and serves as inspiration for how Column
appliances can be uniquely personalized. This is the first of other
exclusive projects planned with Posen this year.

Posen is a renowned fashion icon on the red carpet, worn by leading
women, including Michelle Obama, Gwyneth Paltrow, Uma Thurman and
Rhianna. Others know him as a judge on Lifetime’s mainstay “Project
Runway.” Globally, Posen’s collections represent the most refined
qualities of glamour, and now his signature style will be reflected in
the kitchen.

“Zac Posen’s passion and pride for his brand make him the perfect
ambassador for Monogram,” said Ed Mammorella, Monogram marketing
manager. “It’s a bonus to partner with a designer who equally enjoys
spending time in the kitchen as his latest cookbook, Cooking with Zac,
attests.

Media Meet Greet with Zac Posen:

Tuesday, Jan. 9, at 10:30 a.m. Posen will host a QA with media
in attendance at the KBIS show. Want to talk spring color trends? Runway
to homeruns in the kitchen? Get a copy of Posen’s new cookbook, grab a
photo and grab some quotes from the designer for your next story.
(Monogram booth W1712)

For show attendees, the first 100 fans to the Monogram booth at 11 a.m.
on Jan. 9 will receive a copy of Cooking with Zac and photo
opportunity with the fashion designer. Posen will cook with LA Chef Nick
Liberato at 1 p.m. in the Monogram booth.

Setting a higher standard

Industry-leading innovation is already a hallmark of the Monogram brand,
evidenced by the introduction of the Monogram Pizza Oven—the only
ventless electric indoor pizza oven that can achieve restaurant-quality
results. Each hand-finished gourmet pie-maker is built by a team of just
four craftsmen and is now available in two distinct styles—one that
makes a statement by standing out from the wall or cabinetry and another
that is more understated, sitting flush against its backdrop.

To demonstrate the fine craftsmanship of the oven itself, Monogram will
showcase handcrafted pizza peels created in partnership with William
Campbell of Anvil Goods in Grand Rapids, Michigan. Campbell, a master
carpenter and fifth generation metal worker, hand sculpted walnut and
brass pieces with the same obsessive attention to detail that Monogram
employs in every product it creates. Check out a behind-the-scenes video
on the craftsmanship of both: www.monogram.com

Monogram is also partnering with Borough Furnace, a metal casting
workshop in Owego, New York, to bring owners even more elevated options
in cooking accessories. Borough Furnace skillets, pans and hearth tools
are made by hand in small batches using a traditional process and are a
perfect match for the exceptional quality of Monogram appliances.

More innovation at KBIS

Select KBIS showgoers* can also glimpse Monogram’s new kitchen island
concept—a multifunctional surface that packs food preparation, cooking,
traditional countertop usage and mobile device charging into one
eye-catching, yet inconspicuous, unit.

Distinguished by a spacious induction cooktop concealed beneath a
glass-ceramic pane crafted by EuroKera, this island of the future is yet
another way Monogram is making it possible for owners to cook, eat,
connect, party and live in seamless harmony with their kitchens. This
all-in-one cooktop countertop has an anticipated arrival date of August
2018.

*Media members are invited to an exclusive showing of this concept
island in the Monogram hospitality suite—please respond for more details.

About Monogram®

Monogram® takes pride in its quality and artistry, crafting
appliances that are expertly engineered and purposefully designed with a
minimalist elegance that reflects the personality and lifestyles of
owners with distinctive tastes. With an uncompromising attention to
every detail, every material and every industry-exclusive, award-winning
feature, Monogram appliances Elevate Everything™ in the kitchen. For
more information on Monogram ranges, cooktops, microwaves, pizza ovens,
refrigerators, freezers, ice makers, wine reserves, dishwashers and
compactors, visit www.monogram.com.

Zac Posen: zacposen.com

Anvil Goods: anvilgoodsdesign.com

Borough Furnace: boroughfurnace.com

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