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Keurig Unveils Fresh New Colors for Spring |

Keurig Unveils Fresh New Colors for Spring

WATERBURY, Vt.–(BUSINESS WIRE)–Keurig Green Mountain, Inc. (“Keurig”), introduced today a new lineup of
brewer colors just in time for the spring and summer seasons. Knowing
the importance of color in the kitchen, Keurig worked closely with its
longtime partner, the Pantone Color Institute™ to create an assortment
of new beautiful and bold colors for select Keurig® brewers that
complement a variety of design aesthetics.

“With today’s continually evolving design and color trends, consumers
have so many ways of incorporating different accents into their home”
says Phil Drapeau, Vice President of Hot System Appliances. “Each year
we look forward to introducing new colors to our Keurig coffee maker
lineup so consumers can bring their own personal style into the kitchen.”


Influenced by the antioxidant ingredients of fruits and vegetables, Black
Plum
is a rich blue-based purple with a hint of red. Magical and
mystical, Black Plum adds visual interest and drama to any environment
in which it is placed. Black Plum is offered exclusively in the K15
series brewer, sold on www.keurig.com
and other leading retailers for $99.99.

Keurig also introduces Plum
Gray
as part of its offering, a contemporary lavender
gray hue that is the essence of subtlety. Ideal for those with tempered
tastes, Plum Gray invites harmony and composure into the kitchen. A
natural with stainless steel appliances, Plum Gray is considered one of
the most desirable colors outside of black to consumers and is offered
exclusively in the K200 series brewer, sold on www.keurig.com
and other leading retailers for $129.99.

Combining a sense of nostalgia with modernity, Keurig’s third new spring
color for 2017, Oasis,
is a soft and cool green blue color with a vintage feel. Oasis was a
main theme throughout kitchen appliances and décor at The International
Home and Housewares Show in March 2017 and continues to be a trending
color for all ages. The K200 brewer in Oasis will now be launched more
broadly. Keurig is bringing this color to the K200 series brewer, sold
on www.keurig.com
and other leading retailers for $129.99.

In addition to the newly introduced colors above, Keurig has also
coordinated with key retail partners to develop color exclusives
including the K15 Brewer in Oasis available only at Target later this
summer, the K200 series brewers in Graphite and Denim Blue sold
exclusively at Kohl’s as well as K15 series brewer in Greenery, the 2017
Pantone Color of the Year.

For more information on the wide variety of colors available for your
Keurig coffee maker, please visit www.Keurig.com

About Keurig Green Mountain, Inc.
Keurig Green Mountain,
Inc. (Keurig) is reimagining how beverages can be created, personalized,
and enjoyed, fresh-made in homes and workplaces. We are a personal
beverage system company revolutionizing the beverage experience through
the power of innovative technology and strategic brand partnerships.
With an expanding family of more than 70 beloved brands and 445 beverage
varieties, our Keurig® hot beverage system delivers great taste,
convenience, and choice at the push of a button. As a company founded on
social responsibility, we are committed to using the power of business
to brew a better world through our work to build resilient supply
chains, sustainable products, thriving communities, and a water-secure
world. Keurig is a private business owned by an investment group led by
JAB Holding Co. For more information visit: www.KeurigGreenMountain.com.
To purchase Keurig products visit: www.keurig.com,
www.keurig.ca,
www.keurig.co.uk,
www.keurig.co.kr.

About The Pantone Color Institute™
The Pantone Color
Institute™ is the consulting arm within Pantone that forecasts global
color trends, advises companies on color in brand identity and product
development, and on color assurance programs.

Through seasonal trend forecasts, color psychology, and custom color
consulting, the Pantone Color Institute partners with global brands to
leverage the power, psychology and emotion of color in their design
strategy.

About Pantone
Pantone, a wholly owned subsidiary of X-Rite,
Incorporated, enables color-critical decisions, from inspiration to
realization, for brands and manufacturers.

Over 10 million designers and producers around the world employ Pantone
products and services to communicate through color, and control
consistency across various materials and finishes.

Pantone offers designers, brands and consumers, products and services
through three unique business divisions: Pantone standards, which
includes digital and physical workflow tools and the quintessential
Pantone color language; the Pantone Color Institute™, which provides
trend, brand identity, and color assurance consulting services; and
Pantone Lifestyle, the consumer products division that brings color and
design together across apparel, home and accessories.

More information is available at www.pantone.com.

For the latest news, trends, information and conversations, connect with
Pantone on InstagramFacebook,
Pinterest,
and LinkedIn.

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